No <3 for Acronyms

Sometimes I feel like I’m the only person in this profession for who doesn’t get the acronym thing.  Why is it that we can’t have anything sound official without resorting to one of these damn things.  Getting through a weekend of hearing about FRBR, RDA, RA, ILL, ILS, III, at the MLA conference (which incidentally lost the domain name due to the dozen or so other organizations that already use it) just made my head hurt.   And today I see that  LAMA has spent what I’m sure was an exorbitant amount of time coming up with a new name for themselves, LLAMA.  Now they just need a mascot to go with the radical name change.

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